CENTRE FOR EXPERIENCE DESIGN
SINGAPORE POLYTECHNIC

500 DOVER ROAD, T11A203
SINGAPORE 139651


TEL: +65 6879 7971
FAX: +65 6870 7051
LIT@SP.EDU.SG

Friday, August 31, 2007

THE GOOGLE EXPERIENCE

How Google internalizes its experience to its staff...so that the internal clients (the staff themselves) can (re)produce the fun stuff we enjoy as customers.

Of course, that'll be the ideal environment... ...

MAC vs PC: WINDOWS VISTA

Witness how APPLE pushes its message over and over again...APPLE simplifies your life.

Poor PC.

NIKE'S AD (RUSSIA)

Don't understand Russian? No sweat. Nike helps you to JUST-DO-IT. See how Nike shares its Just-Do-It ethos across the plethora of sports available today.

Pike Place Market

There's nothing fishy about this place! See how Pike Place Market turns a daily ritual into an experience.

This public market takes friendly customer service to a new level. It's all about fresh food, fun and fish-throwing.

AMERICAN GIRL PLACE

Spend a day at the American Girl Place and witness how American Girl delivers THE Experience!

HOMARU CANTU

A man who knows how to serve an incredibly innovative dining experience - here's Homaru Cantu at the IACP 29th Annual Conference in Chicago.